{"id":6763,"date":"2013-08-22T12:33:40","date_gmt":"2013-08-22T12:33:40","guid":{"rendered":"https:\/\/www.csttires.com\/de\/?p=6763"},"modified":"2014-05-07T17:45:48","modified_gmt":"2014-05-07T17:45:48","slug":"cst-an-asset-to-ajax-global-marketing-plans","status":"publish","type":"post","link":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/","title":{"rendered":"CST an Asset to Ajax\u2019 Global Marketing Plans"},"content":{"rendered":"

CST\u2019s recently announced sponsorship deal with Ajax will provide the team with a new platform to increase its popularity in Asia and around the world, according to the team\u2019s marketing director, Edwin van der Sar.<\/p>\n

\u201cCST is one of the biggest tire manufacturers in Asia,\u201d van der Sar noted in a column published this month. \u201cIt means that Ajax is known all over the world. CST wants to create brand awareness and build their image. On the other hand, we want to enlarge our popularity in China. We [have] already [gotten] many requests to share our football knowledge and how we can produce so many good footballers in such a little country.\u201d The team\u2019s visibility can grow exponentially in a country as a large as China, he added.<\/p>\n

Ajax\u2019 brand profile can\u2019t help but grow with triumphs such as the recent 2-1 win over arch-rival team Feyenoord, in a match held August 18 at the Amsterdam ArenA. The victory was Ajax\u2019 second out of the season\u2019s three matches to date.<\/p>\n

The three-year sponsorship deal between CST and Ajax was announced in July. CST officials believe that support of Ajax, the Netherlands\u2019 largest and most successful team, will help to spread awareness of the CST brand in Europe.<\/p>\n

CST is proud to sponsor Ajax. For more information on CST, please visit www.csttires.com<\/a>. For more information on Ajax, please visit www.ajax.nl<\/a>.<\/p>\n

\"CSTajax1\"<\/p>\n","protected":false},"excerpt":{"rendered":"

CST\u2019s recently announced sponsorship deal with Ajax will provide the team with a new platform to increase its popularity in Asia and around the world, according to the team\u2019s marketing director, Edwin van der Sar. \u201cCST is one of the biggest tire manufacturers in Asia,\u201d van der Sar noted in a column published this month. […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6763","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nCST an Asset to Ajax\u2019 Global Marketing Plans - CST Tires Germany<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CST an Asset to Ajax\u2019 Global Marketing Plans\" \/>\n<meta property=\"og:description\" content=\"CST\u2019s recently announced sponsorship deal with Ajax will provide the team with a new platform to increase its popularity in Asia and around the world, according to the team\u2019s marketing director, Edwin van der Sar. \u201cCST is one of the biggest tire manufacturers in Asia,\u201d van der Sar noted in a column published this month. […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/\" \/>\n<meta property=\"og:site_name\" content=\"CST Tires Germany\" \/>\n<meta property=\"article:published_time\" content=\"2013-08-22T12:33:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-05-07T17:45:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg\" \/>\n<meta name=\"author\" content=\"csttires\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"csttires\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/\",\"url\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/\",\"name\":\"CST an Asset to Ajax\u2019 Global Marketing Plans - CST Tires Germany\",\"isPartOf\":{\"@id\":\"https:\/\/www.csttires.com\/de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg\",\"datePublished\":\"2013-08-22T12:33:40+00:00\",\"dateModified\":\"2014-05-07T17:45:48+00:00\",\"author\":{\"@id\":\"https:\/\/www.csttires.com\/de\/#\/schema\/person\/dccc66243276b24b409bdeb3142e5441\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage\",\"url\":\"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg\",\"contentUrl\":\"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg\",\"width\":612,\"height\":358},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.csttires.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CST an Asset to Ajax\u2019 Global Marketing Plans\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.csttires.com\/de\/#website\",\"url\":\"https:\/\/www.csttires.com\/de\/\",\"name\":\"CST Tires Germany\",\"description\":\"Where Passion <span><small>Meets The<\/small> Ground<\/span>\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.csttires.com\/de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.csttires.com\/de\/#\/schema\/person\/dccc66243276b24b409bdeb3142e5441\",\"name\":\"csttires\",\"url\":\"https:\/\/www.csttires.com\/de\/author\/mclark\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"CST an Asset to Ajax\u2019 Global Marketing Plans - CST Tires Germany","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/","og_locale":"en_US","og_type":"article","og_title":"CST an Asset to Ajax\u2019 Global Marketing Plans","og_description":"CST\u2019s recently announced sponsorship deal with Ajax will provide the team with a new platform to increase its popularity in Asia and around the world, according to the team\u2019s marketing director, Edwin van der Sar. \u201cCST is one of the biggest tire manufacturers in Asia,\u201d van der Sar noted in a column published this month. […]","og_url":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/","og_site_name":"CST Tires Germany","article_published_time":"2013-08-22T12:33:40+00:00","article_modified_time":"2014-05-07T17:45:48+00:00","og_image":[{"url":"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg","type":"","width":"","height":""}],"author":"csttires","twitter_card":"summary_large_image","twitter_misc":{"Written by":"csttires","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/","url":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/","name":"CST an Asset to Ajax\u2019 Global Marketing Plans - CST Tires Germany","isPartOf":{"@id":"https:\/\/www.csttires.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage"},"image":{"@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage"},"thumbnailUrl":"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg","datePublished":"2013-08-22T12:33:40+00:00","dateModified":"2014-05-07T17:45:48+00:00","author":{"@id":"https:\/\/www.csttires.com\/de\/#\/schema\/person\/dccc66243276b24b409bdeb3142e5441"},"breadcrumb":{"@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#primaryimage","url":"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg","contentUrl":"https:\/\/www.csttires.com\/de\/files\/2013\/08\/CSTajax1.jpg","width":612,"height":358},{"@type":"BreadcrumbList","@id":"https:\/\/www.csttires.com\/de\/cst-an-asset-to-ajax-global-marketing-plans\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.csttires.com\/de\/"},{"@type":"ListItem","position":2,"name":"CST an Asset to Ajax\u2019 Global Marketing Plans"}]},{"@type":"WebSite","@id":"https:\/\/www.csttires.com\/de\/#website","url":"https:\/\/www.csttires.com\/de\/","name":"CST Tires Germany","description":"Where Passion <span><small>Meets The<\/small> Ground<\/span>","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.csttires.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.csttires.com\/de\/#\/schema\/person\/dccc66243276b24b409bdeb3142e5441","name":"csttires","url":"https:\/\/www.csttires.com\/de\/author\/mclark\/"}]}},"publishpress_future_action":{"enabled":false,"date":"2026-05-09 12:51:25","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/posts\/6763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/comments?post=6763"}],"version-history":[{"count":0,"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/posts\/6763\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/media?parent=6763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/categories?post=6763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.csttires.com\/de\/wp-json\/wp\/v2\/tags?post=6763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}